Actual Marketing-Topics.

The "AIDA + C" Marketing-Conception
shows the  5 steps, which brings customer's buying decision to you.

The old 4-step model called "AIDA" must be renewed since approx. 10 years. Cause of the changing of the global markets and especially the buyer's market.
The new quality marketing formula is today "AIDA+C" .

Let me explain the AIDA+C formula and how to use it to your benefit in your target groups.

A

 ttention
You MUST get your visitor's (readers/viewers) attention.

I

 nterest
You need to build your target groups interest.

D

 esire
You must to turn their interest into desire.

A

 ction
(You need them to take an action for this whole process to work.) after "+ action C = Conviction"

+

 The buyer's market needs  the + step of convivtion.

C

 onviction
You have convinced your customer = He'll buy your product.
Practical works
Quality of
marketing		 All  the 5 activities are same iport and must be shown in every successful marketing strategy of today.
Timing of
marketing		 The single steps should taken in well weighted time management..
Quantity of
marketing		 The "AIDA+C Formula" works in any sort of communication (e.g. radio, TV, fairs or print advertising).
Same is especially to say for the direktmarceting and the Internet.
When you arrive 5 x with a "new flag" you've the best chances to win
Only the 5 steps in its whole
bring you to success		 The traditional rule of replay your marketing arguments is a important fact of AIDA+C.
Marketing messages are generally a concentration of information and are accepted in the consistent use of the 5 step regarding "AIDA+C".
When you convert this 5-step plan in practical actions you are on the correct way to 
win new customers in buyer's markets.
With our offer you can work perfectly with AIDA+C. Work only with the current "AIDA+C" directmarceting-concept. 
It is worthwhile itself.
Therefore we letting our target group addresses not only to an unique use, but we give it to our customers completely, so that also small and middle enterprises can accomplish the five-step direct marketing actions to reasonable costs after this concept.
Now you see, why it is not really enough to present only your company and its achievements to win new customers in buyers markets.
Gladly we support you also in the questions of the total conversion of your direct marketing actions in the German market. Ask us. (info@africo-sarl.com)

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